OnBuy Fragances analysed globally recognised perfume brands and entered them into Instagram to see which scent is the most Instagramable.
In first place is the designer that has provided show-stopping designs and scents for 73 years. So, it’s no wonder that Christian Dior came in with a whopping 33.4K hashtags making ”Miss Dior Cherie Eau De Parfum” the most Instagramable perfume bottle.
#KeepingUpWithThePerfume. Notorious TV personality Kim Kardashian comes in at second place with her KKW BODY II at 16.5k hashtags.
Falling a few K’s behind Kim K herself is the heart of the ocean ‘Blue Sapphire’. Boadicea the Victorious ranked third with 13.3K hashtags.
Following the ocean theme, Aqua Allegoria by Guerlain came in fourth place with 11K hashtags.
Lastly in top five break down is Fresh Couture by Moschino raking in 7.2K hashtags.
Most frequently hashtagged
Along with Kim Kardashian and Moschino, Viktor & Rolf and Marc Jacobs also showed up more than once on in the findings.
Victor & Rolf came in at 6th with 4.8K hashtags and again at 14th place with 533 hashtags.
The clutch bag design by Marc Jacobs sat at 10th place with 1.9K hashtags, and at 12th place with 1.000 hashtags.